Teabox, an India-based business that sells tea on the web to a worldwide audience, has brewed up a new $6 million funding round to expand its business in key international markets.
Last March, the organization raised a $1 million seed round. JAFCO Asia lead the Series A round with participation from Accel and new investors, Keystone Group and Dragoneer Investment Group.
For those who missed the seed round, Teabox is an online shop that sells tea to consumers in 75 countries. It works directly with over 200 plantations throughout Nepal and India, housing private storage facilities in close proximity to its plantations. Teabox handles distribution, supply, storage and logistics by itself; an arrangement that significantly speeds up the time typically taken for tea to reach customers. Usually, the procedure requires months given the extensive chain of players involved in selecting, sampling, promoting, stocking etc. Teabox states its time concerning purchase and delivery is a week or less.